Why Flash Built Website Not Good For Business
Mobile Optimize Your Website With SMALL BUSINESS KICKSTARTER
So what is Adobe Flash? – Adobe Flash (formerly called “Macromedia Flash”) is a multimedia and software platform used for authoring of vector graphics, animation, games and rich Internet applications (RIAs) that can be viewed, played and executed in Adobe Flash Player.
Flash is frequently used to add streaming video or audio players, advertisement and interactive multimedia content to web pages, although usage of Flash on websites is declining. Wikipedia.com/Adobe Flash
Top Reasons Why Flash Websites Are Bad For Business
1. Bad for SEO (Search Engine Optimization)
Yes – Flash built sites can look quite dramatic and have some striking features. However, remember this – THE MOST BEAUTIFUL AND EXPENSIVE WEBSITE IS USELESS IF NO ONE EVER SEES IT!!!
Flash pages don’t get indexed properly by search engines due to the fact that the search bots simply can’t read Flash content.
2. Problems Viewing On Mobile Devices
Most mobile web browsers have no Flash support, so they can’t display Flash websites at all.
THIS IS A BIG PROBLEM!!! You may be losing half your potential customers.
The mobile browsers that can are still limited by the memory and processing power of the mobile device and will often choke on Flash websites because of their increased bandwidth requirements.
3. Content Loading Speed
On a normal website, content is instantly viewable as each page or image downloads to the web browser. However, on a Flash website, the entire website has to download first before any part of it is viewable.
Loading speed is one of the top SEO rating factors. Therefore, this presents a big negative with Flash websites.
4. No Back Button
On a Flash website, the back button is either disabled altogether or will take them to the website they were viewing before. Not a good thing.
5. Bandwidth and CPU Demands
Flash websites can bring older computers to a crawl and can take much longer to load with sub-broadband Internet connections. If a website takes too long to load or runs too slowly, visitors will often leave before they’ve even seen your website.
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Many of our Custom Programs are designed for the small business on a tight budget. Instead of an upfront investment on your part to get started, we partner with you and are compensated as we grow your business.
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